Innovative Meat Products: Addressing Trends to Boost

What products are consumers looking for? Which trends promise attractive sales? From among the current Top Ten Trends listed by Innova Market Insights, Hydrosol has identified three promising focus areas for the meat industry…

Mixed Fat Cream Offers Economical and Functional Advantages

Restrained consumer behavior will continue on the food market next year. For example, in Great Britain over half of people invest time and effort into finding the lowest prices, according to a recent study of consumer behavior in multiple markets by market research company Mintel….

High-Quality Meat and Sausage Products at Affordable Prices

Cost and value for money continue to be important criteria for consumers when buying food and beverages. This is shown by a survey conducted by Innova Market Insights. However, rising production costs and the fluctuating availability of raw materials are driving up prices. One example is the meat industry. To ensure…

New deli concepts go for healthy indulgence

Health brands are offering special indulgence moments, while convenience classics are making points with additional health benefits. Health and indulgence are blending more and more into a whole. Innova Market Insights calls this current top trend “Indulging in Health”. Less sugar, less fat, enrichment with health-boosting nutrients…

New Best Ager concepts combine health and indulgence

It might seem strange to call Brad Pitt or Julia Roberts Best Agers, but age-wise they are perfect exemplars of this cohort, which is between Generation X and the Baby Boomers. Of much more relevance, however, is the interest of this 55-plus generation in fitness, active lifestyles, and conscious nutrition. Hydrosol and its sister companies SternVitamin and OlbrichtArom have developed…