{"id":5091,"date":"2023-12-14T14:38:47","date_gmt":"2023-12-14T13:38:47","guid":{"rendered":"https:\/\/new.hydrosol.de\/vegetables-and-meat-united-in-a-single-product\/"},"modified":"2024-12-09T15:43:39","modified_gmt":"2024-12-09T14:43:39","slug":"vegetables-and-meat-united-in-a-single-product","status":"publish","type":"post","link":"https:\/\/hydrosol.de\/ru\/press-releases-ru\/vegetables-and-meat-united-in-a-single-product\/","title":{"rendered":"Vegetables and meat united in a single product"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5091\" class=\"elementor elementor-5091 elementor-3466\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a509849 e-flex e-con-boxed e-con e-parent\" data-id=\"a509849\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c313c5 elementor-widget elementor-widget-text-editor\" data-id=\"8c313c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Hamburg, December 2023<\/strong> \u2013 Meat in the middle of the plate, vegetables on the side: A familiar combination that now offers new possibilities in the market for alternative meat products. These have special appeal for consumers who want to eat less meat in general, but are unwilling to compromise either on flavour or on consistency. \u201cWe see big opportunities for hybrid products, since they offer many benefits,\u201d explains Katharina Burdorf, Team Lead Product Management Hydrosol. \u201cVegetables, legumes, and mushrooms offer nutritional advantages, for one thing. And for another they cost less than meat, so recipes can be more economical.\u201d This is a strong motivation given the current economic situation.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45664d7 e-con-full e-flex e-con e-child\" data-id=\"45664d7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-5206fe6 e-con-full e-flex e-con e-child\" data-id=\"5206fe6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-943fb51 elementor-widget elementor-widget-spacer\" data-id=\"943fb51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3593eb e-con-full e-flex e-con e-child\" data-id=\"c3593eb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6569b5 elementor-widget elementor-widget-text-editor\" data-id=\"a6569b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It is therefore not to be wondered at that according to market research, 58 percent of consumers would try products containing a mix of animal and plant proteins. Hydrosol has developed the PLUSmulson series stabilizing systems for hybrid meat products and cold cuts. They are simple to use and easy to integrate into existing production processes. The meat and vegetable proportions can be varied flexibly. \u201cIn our sample recipes we use 60 percent meat and about 25 percent vegetables, but increasing the proportion of vegetables is no problem,\u201d says Burdorf.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3f0901 e-con-full e-flex e-con e-child\" data-id=\"c3f0901\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8159983 elementor-widget elementor-widget-text-editor\" data-id=\"8159983\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Simple manufacture and nutritional benefits<\/strong><\/p>\n<p>By adjusting the flavourings and types of meat, the system enables a wide range of hybrid products, from burgers, meatballs, nuggets and schnitzel to fish products. Production is done on conventional machinery, by mixing chopped meat and vegetables \u2013 like carrots, broccoli and bell peppers \u2013 with other ingredients like seasonings and the stabilizing system. The mixture is then formed into burgers, nuggets, or schnitzel. Thanks to its good binding ability, the stabilizing system ensures good structure in the final products even with high vegetable content. The system is free of E-numbers so it is ideal for clean-label products.    <\/p>\n<p>Hybrid sausage and cold cuts can also be made without problems, as Hydrosol recently showed at Fi Europe with hybrid bratwurst. \u201cMany visitors were amazed at the authentic flavour and texture. Feedback was positive all the way,\u201d reports Katharina Burdorf. In addition the hybrid products, whether sausage or meat alternatives, have a number of nutritional benefits.  <\/p>\n<p>They contain less fat and cholesterol than conventional meat products, but have the same amount of protein. Depending on the type of vegetables used, they can also have high fibre content. A big advantage for parents is that kids get an extra serving of vegetables with these hybrid products.   <\/p>\n<p>Lower CO<sub>2<\/sub> emissions and a smaller ecological footprint are added benefits. And then there are business advantages for meat producers \u2013 hybrid products are a good way to win back lost market share. <\/p>\n<p>The type of vegetables contained can be leveraged for marketing purposes, for example by advertising local or regional agriculture on packages. The products can also be tailored to appeal to ethnic taste preferences and thus different markets.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-989a4e2 e-con-full e-flex e-con e-child\" data-id=\"989a4e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-7b73794 e-con-full e-flex e-con e-child\" data-id=\"7b73794\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5e439e elementor-widget elementor-widget-text-editor\" data-id=\"d5e439e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>The future of hybrid products<\/strong><\/p>\n<p>Hybrid products put the focus more on flavour, health and convenience, but they take some explaining, as Burdorf relates: \u201cSales success depends greatly on the marketing communication. It\u2019s<br \/>important to point out the advantages of the products, as otherwise it can seem that the vegetables are just there to stretch the meat for cost reasons. Proactive communication can prevent that.\u201d <\/p>\n<p>What\u2019s more, hybrid products offer strong innovation potential, and open up new possibilities in combination with cultured meat.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0423a4d e-con-full e-flex e-con e-child\" data-id=\"0423a4d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6628c22 elementor-widget elementor-widget-image\" data-id=\"6628c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"480\" height=\"640\" src=\"https:\/\/hydrosol.de\/wp-content\/uploads\/2023\/12\/hybrid-chicken-nuggets-480x640-1.webp\" class=\"attachment-large size-large wp-image-4102\" alt=\"\" srcset=\"https:\/\/hydrosol.de\/wp-content\/uploads\/2023\/12\/hybrid-chicken-nuggets-480x640-1.webp 480w, https:\/\/hydrosol.de\/wp-content\/uploads\/2023\/12\/hybrid-chicken-nuggets-480x640-1-225x300.webp 225w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f79818f e-con-full e-flex e-con e-child\" data-id=\"f79818f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a8a5516 elementor-widget elementor-widget-text-editor\" data-id=\"a8a5516\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p> \u201cFor cost reasons, most companies will start by taking hybrid products to market,\u201d says Burdorf. \u201cPlus, combinations of cultured cells and plant-based proteins as a rule have higher consumer acceptance.\u201d At any event, the example shows the possibilities that hybrid meat offers for marketing. The preparation potential ranges from economy recipes to high-end products, from gourmet creations to kids\u2019 foods.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Meat in the middle of the plate, vegetables on the side: A familiar combination that now offers new possibilities in the market for alternative meat products. These have special appeal for consumers who want to eat less meat in general, but are unwilling to compromise either on flavour or on consistency&#8230; <\/p>\n","protected":false},"author":7,"featured_media":4800,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"wf_post_folders":[],"class_list":["post-5091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases-ru"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vegetables and meat combined in one product | Hydrosol<\/title>\n<meta name=\"description\" content=\"Vegetables &amp; meat in one: Wide range of hybrid products: Burgers \u2713 Meatballs \u2713 Nuggets \u2713 Schnitzel \u2713 Fish products \u2713 \u25ba Read now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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