{"id":9608,"date":"2025-11-13T11:16:44","date_gmt":"2025-11-13T10:16:44","guid":{"rendered":"https:\/\/hydrosol.de\/?p=9608"},"modified":"2025-11-13T11:16:44","modified_gmt":"2025-11-13T10:16:44","slug":"hydrosol-ongoing-investment-in-the-asian-market","status":"publish","type":"post","link":"https:\/\/hydrosol.de\/en\/press-releases\/hydrosol-ongoing-investment-in-the-asian-market\/","title":{"rendered":"Hydrosol: Ongoing Investment in the Asian Market"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9608\" class=\"elementor elementor-9608 elementor-9575\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a509849 e-flex e-con-boxed e-con e-parent\" data-id=\"a509849\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c313c5 elementor-widget elementor-widget-text-editor\" data-id=\"8c313c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Hamburg, November 2025<\/strong> \u2013 The demand for meat and dairy products as well as convenience products is rising in Asia, in step with the region\u2019s growth in population and prosperity. To address this growth even more effectively, ingredients specialist Hydrosol is continuing to invest in its regional locations, and maintains close collaborations with its local sales organizations. The expansion of its technical infrastructure is an important part of this, as a current example in Singapore shows. In addition to the existing plant in China, a UHT pilot plant is currently being installed in Singapore to better serve local manufacturers.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6698228 elementor-widget elementor-widget-image\" data-id=\"6698228\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/hydrosol.de\/wp-content\/uploads\/2025\/11\/WebVersion-Elementum-\u2013-Location-of-Stern-Ingredients-Asia-Pacifics-Singapore-Offices-1024x683.webp\" class=\"attachment-large size-large wp-image-9584\" alt=\"\" srcset=\"https:\/\/hydrosol.de\/wp-content\/uploads\/2025\/11\/WebVersion-Elementum-\u2013-Location-of-Stern-Ingredients-Asia-Pacifics-Singapore-Offices-1024x683.webp 1024w, https:\/\/hydrosol.de\/wp-content\/uploads\/2025\/11\/WebVersion-Elementum-\u2013-Location-of-Stern-Ingredients-Asia-Pacifics-Singapore-Offices-300x200.webp 300w, https:\/\/hydrosol.de\/wp-content\/uploads\/2025\/11\/WebVersion-Elementum-\u2013-Location-of-Stern-Ingredients-Asia-Pacifics-Singapore-Offices-768x512.webp 768w, https:\/\/hydrosol.de\/wp-content\/uploads\/2025\/11\/WebVersion-Elementum-\u2013-Location-of-Stern-Ingredients-Asia-Pacifics-Singapore-Offices.webp 1350w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac9ef33 e-con-full e-flex e-con e-child\" data-id=\"ac9ef33\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-5039110 e-con-full e-flex e-con e-child\" data-id=\"5039110\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-785f3d0 elementor-widget elementor-widget-text-editor\" data-id=\"785f3d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThis state-of-the-art plant facilitates the development and improvement of formulations for dairy products. For example, with UHT milk and flavored milk drinks the stability, texture, and flavor need to be retained over an extended shelf life. With vegetable fat creams the focus is on optimizing whippability, viscosity, and heat stability. For yogurt and fermented milk products the goals are better mouthfeel, creamy consistency, and thermostable products.   \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03cf745 e-con-full e-flex e-con e-child\" data-id=\"03cf745\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-389b528 elementor-widget elementor-widget-spacer\" data-id=\"389b528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97c24dd e-con-full e-flex e-con e-child\" data-id=\"97c24dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e54b39 elementor-widget elementor-widget-text-editor\" data-id=\"4e54b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Apart from dairy products, Hydrosol is also well positioned to support the development of meat applications for ASEAN customers. With meat and poultry products, the focus is on the ideal binding, juiciness, and texture in processed foods like meats, sausages, nuggets, and ready meals. <\/p><p>In addition to its technical facilities, the company also wants to be a local sparring partner for its customers across the region. Through close collaboration, Hydrosol helps manufacturers meet challenges in formulation and processing, and ensures smooth transitions from pilot testing to large-scale production. \u201cCustomer-specific consulting has long been a central building block in Hydrosol\u2019s DNA,\u201d emphasizes Dr. Dorotea Pein, Director Technology and Innovation. \u201cWith our tailor-made solutions, we want to help manufacturers react quickly to regional market trends and consumer demands.\u201d   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10f78a7 e-con-full e-flex e-con e-child\" data-id=\"10f78a7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63ce90d elementor-widget elementor-widget-text-editor\" data-id=\"63ce90d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>New Markets in Focus <\/strong><\/p><p>Another objective is to conquer new markets. In the Chinese market, for example, milk products are gaining traction, particularly in the B2B segment. Due to oversupply in retail, leading Chinese dairies are increasingly focusing on food service with special product concepts. They are expanding their product lines with solutions for restaurants as well as coffee and tea franchises. Tea beverages are very popular, and milk bases and coffee whitener\/creamers are frequently used in bubble tea shops. Coffee shops are also popular. Strategic partnerships of leading milk producers with chains like Starbucks illustrate the potential.       <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45a36e9 e-con-full e-flex e-con e-child\" data-id=\"45a36e9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-801f807 e-con-full e-flex e-con e-child\" data-id=\"801f807\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5d9e7b elementor-widget elementor-widget-spacer\" data-id=\"e5d9e7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01b5987 e-con-full e-flex e-con e-child\" data-id=\"01b5987\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baf92df elementor-widget elementor-widget-text-editor\" data-id=\"baf92df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>According to market research, in 2025 the coffee sector is projected to generate added demand for milk products on the order of 26.5 billion renminbi, or just under 3.65 billion USD. Demand for thick milk and milk bases for new tea drinks is forecast to rise by over 20 percent annually. Cheese is also seeing rising demand in Chinese food service. High-quality cream, butter, and cheese product categories are still dominated by international brands, but local vendors are gaining ground thanks to shorter supply chains, fresher products, and competitive pricing.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c6fc27 e-con-full e-flex e-con e-child\" data-id=\"9c6fc27\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2cd1a3 elementor-widget elementor-widget-text-editor\" data-id=\"e2cd1a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Health-oriented innovations for milk drinks are another growth market. For example, sugar-free options are in demand. According to Nielsen IQ, last year milk drinks were the only category in the Chinese milk market to show growth (+11.3 percent). With its stabilizing systems in the Stabiprime series, Hydrosol offers customers the ability to produce a wide range of milk drinks that can be enriched with micronutrients or proteins to offer consumers the added health value they are looking for. And not just in China: the product concepts for foodservice and retail also offer attractive potential for other countries in the Asia-Pacific area. The tailor-made solutions are likewise aligned with users\u2019 requirements, as Dr. Pein notes: \u201cWorking together with manufacturers, we develop product concepts that are a precise fit, as well as process optimization methods where necessary, for milk products and any other applications.\u201d     <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The demand for meat and dairy products as well as convenience products is rising in Asia, in step with the region\u2019s growth in population and prosperity. To address this growth even more effectively, ingredients specialist Hydrosol is continuing to invest in its regional locations, and maintains close collaborations\u2026 <\/p>\n","protected":false},"author":7,"featured_media":9592,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"wf_post_folders":[],"class_list":["post-9608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The demand for meat and dairy products is rising in Asia<\/title>\n<meta name=\"description\" content=\"In Asia, the demand for meat and dairy products, as well as related convenience foods, is increasing. \u2713 \u25ba Read more now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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