{"id":8882,"date":"2025-02-27T14:29:21","date_gmt":"2025-02-27T13:29:21","guid":{"rendered":"https:\/\/hydrosol.de\/?p=8882"},"modified":"2025-02-27T14:29:21","modified_gmt":"2025-02-27T13:29:21","slug":"the-milk-products-growth-market-implementing-current-trends-profitably","status":"publish","type":"post","link":"https:\/\/hydrosol.de\/en\/press-releases\/the-milk-products-growth-market-implementing-current-trends-profitably\/","title":{"rendered":"The Milk Products Growth Market: Implementing Current Trends Profitably"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8882\" class=\"elementor elementor-8882 elementor-8870\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a509849 e-flex e-con-boxed e-con e-parent\" data-id=\"a509849\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c313c5 elementor-widget elementor-widget-text-editor\" data-id=\"8c313c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Hamburg, February 2025<\/strong> \u2013 Dairy products are seeing worldwide revenue and sales growth, according to market research firm Innova Market Insights. One of the major drivers of this is new product launches, which grew by 2.6 percent in the last five years. West Europe accounts for the lion\u2019s share of launches at 36 percent, followed by Asia and Latin America. Yogurt and cheese, in all their varieties, are among the most popular categories. A major reason for the success of this category is doubtless the fact that it addresses the ongoing megatrends of health, indulgence, and convenience, while repeatedly presenting itself in fresh new ways, as Hydrosol shows with the example of the latest Innova Top Ten Trends.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97c24dd e-con-full e-flex e-con e-child\" data-id=\"97c24dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e54b39 elementor-widget elementor-widget-text-editor\" data-id=\"4e54b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ingredients With Added Value<\/strong><\/p>\n<p>According to Innova, \u201cIngredients and beyond\u201d is one of the central trends for 2025. The quality of the ingredients is a major purchase criterion. Consumers want ingredients with added value, such as health benefits, nutritional advantages, freshness, shelf life, or naturalness. An example of this trend is protein enrichment. According to Innova, the main priority is no longer just the protein content alone, but the quality of the protein, its bioavailability, and its absorption in the body. Hydrosol has developed a stabilizing system for the production of milk-based meal replacement drinks that meet these requirements. In addition to high protein content, the system also contains fiber for a satiation effect. To go with this system, sister company SternVitamin has developed a micronutrient premix add-on that delivers essential vitamins and minerals, covering 30 percent of the reference daily requirement.        <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3a3adf e-con-full e-flex e-con e-child\" data-id=\"e3a3adf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0dd7a0a elementor-widget elementor-widget-text-editor\" data-id=\"0dd7a0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Tradition Reinvented<\/strong><\/p>\n<p>Reviving or reinterpreting culinary childhood memories: According to Innova, the \u201cTradition Reinvented\u201d top trend can be cultural differentiation by country, region, or microregion, or a blend of different influences. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12243c6 e-con-full e-flex e-con e-child\" data-id=\"12243c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-e58fab4 e-con-full e-flex e-con e-child\" data-id=\"e58fab4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35f7798 elementor-widget elementor-widget-spacer\" data-id=\"35f7798\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd12ae5 e-con-full e-flex e-con e-child\" data-id=\"fd12ae5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c8b034 elementor-widget elementor-widget-text-editor\" data-id=\"6c8b034\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Products, ingredients, recipes, seasonings, and packaging forms can express traditions classically or in new ways. Hydrosol addresses this, for example with new ideas for spreadable processed cheese preparations. Thanks to the flexible stabilizing system, these can be made with the addition of cheeses like cheddar. They can be packaged in traditional triangles, as is usual in the West European market, or in jars, as is often done in the Middle East.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2caec4c e-con-full e-flex e-con e-child\" data-id=\"2caec4c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a5d128 elementor-widget elementor-widget-text-editor\" data-id=\"6a5d128\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Wildly Inventive<\/strong><\/p>\n<p>Mochi with ice cream filling and lemon pie cookie dough, protein shakes with crispy castella cake croutons, cornflakes and maize, or cheese sticks with extra calcium and strawberry flavor \u2013 the wilder the better is the idea. The focus of the \u201cwildly inventive\u201d top trend is new and exciting taste experiences. These products can be fusions of two categories, like snacks and main courses. They can also be unexpected combinations of sweet and spicy flavors, also known as \u201cswicy\u201d, or combinations of different product types like lemon pie mochi ice cream. Milk mixed beverages are also ideal for these flavor adventures. With the stabilizing systems of the Stabiprime range Hydrosol enables the simple production of high-quality milk mixed beverages. Sister company OlbrichtArom provides creative flavorings, from swicy classics like chili chocolate to new ones like caramel popcorn, cheesecake lime or hot honey coffee. Enrichment with added vitamins and minerals is easily possible, as Hydrosol shows with its Best Ager concepts.        <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7413a0a e-con-full e-flex e-con e-child\" data-id=\"7413a0a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-470f851 e-con-full e-flex e-con e-child\" data-id=\"470f851\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c8a16b elementor-widget elementor-widget-text-editor\" data-id=\"6c8a16b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Nourishment From Within<\/strong><\/p>\n<p>The Best Ager concepts, which Hydrosol developed together with its sister companies SternVitamin and OlbrichtArom, are aimed at the 55+ generation, for whom fitness, an active lifestyle, and most of all good nutrition are important. One example is yogonaise, a mayo sauce containing 20 percent thermized and fat-reduced yogurt. Its calcium enrichment contributes to normal digestion and gut function. It also has a reduced fat content of 18 percent and is high in fiber. With these added health benefits, yogonaise checks the boxes on the current \u201cNourish from within\u201d Top Trend identified by Innova. Its creamy texture and fresh flavor also offer high purchase motivation, for new opportunities in the market for deli foods.     <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6be99e8 e-con-full e-flex e-con e-child\" data-id=\"6be99e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8984ef1 elementor-widget elementor-widget-spacer\" data-id=\"8984ef1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Dairy products are seeing worldwide revenue and sales growth, according to market research firm Innova Market Insights. One of the major drivers of this is new product launches, which grew by 2.6 percent in the last five years. West Europe accounts for\u2026  <\/p>\n","protected":false},"author":7,"featured_media":3687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"wf_post_folders":[],"class_list":["post-8882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Growth market for dairy products | Hydrosol<\/title>\n<meta name=\"description\" content=\"Clean label or cost-effective? 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